Sales is Not a Dirty Word...
Sales gets misunderstood a lot. People think it’s persuasion, pressure, convincing someone to say yes. But the longer I’ve been in it, the more it feels like something else entirely. Sales is a mutual exchange of energy. It’s not “how do I get you to buy this?” It’s “is this aligned with what you actually need right now?” When it’s done right, nobody is being pushed. Both sides are choosing. Both sides are participating. Both sides are walking away with something they value. That’s why it...